A dental website that books the new patient instead of making them call
Rune builds custom websites for dental practices anywhere in the country. New patients can book, fill out forms, and see what insurance you take without picking up the phone, the site loads fast, and it runs on Skal, our editor, so your front desk updates hours and promotions themselves.
- Fixed quote
- Privacy-aware forms
- You edit it in Skal
New patient? Start here
- 1Pick a provider and a time
- 2Check your insurance
- 3Fill out forms before you arrive
What a patient wants to do without calling
Each one is a page, a form or a button on your site, for general, cosmetic, pediatric and specialty dental practices.
Every service on its own page
People search for the thing, not the category. Each of these gets a page with its own copy, its own questions answered, and booking at the bottom.
What a dental practice website has to do
The resultOnline booking that fills chairs
A "book an appointment" button on every page connected to your scheduling software, so a new patient reserves a time at 9 pm instead of leaving a voicemail.
New-patient forms before the visit
Forms completed through your compliant practice software, linked from the site, so the first appointment starts in the chair instead of the waiting room.
The teamReal before-and-after work
Galleries built from your own cases with patient consent, organized by treatment, since someone considering veneers wants to see your veneers, not a stock smile.
Insurance and financing, up front
The plans you accept, membership plans for uninsured patients, and financing options on a page people can find. It is the second question every new patient asks.
PreventionThe team, with faces
Dentists, hygienists, and front desk with photos and a line about each. Dental anxiety is real, and knowing who you will see helps.
Reviews and local search
Your Google Business Profile set up with the right categories and your reviews shown on the site, with structured data so "dentist near me" searches list you where you are.
A new patient has three tabs open. The practice that lets them book, check insurance and fill out forms without calling is the one they choose.
Forms never store health details on the site, pages pass accessibility checks, and the whole thing opens in under three seconds on a phone. Those are not features to a patient. They are the reason they stay.
Patients book on phones in waiting rooms and parking lots
Google Lighthouse, mobile, the same throttled connection for both. A template practice site against a Rune build.
- Loads ~3x faster
- 83% less JavaScript
- Half the page weight
- Zero layout shift
Typical template site
A Rune custom build
Questions dentists ask us
Can patients book online from the site?
Yes. We connect the site to the online scheduling your practice management software offers, or to a dental booking service if yours does not, so appointments land on your schedule.
What about HIPAA and patient forms?
The site itself never collects health information; the contact form asks for a name and phone only. Patient forms, records, and messaging go through your compliant practice software, which we link to from the site. We build with privacy in mind, but your compliance program, not the website, is what makes the practice compliant.
Can we show before-and-after photos?
Yes, with written patient consent, which your practice keeps on file. We build the gallery by treatment type and you add new cases from Skal, our editor, as they come in.
We have more than one location. Does that work?
Yes. Each office gets its own page with hours, team, and directions, and its own Google Business Profile, so each one shows up in its own neighborhood.
Do you build for practices outside California?
Yes. Rune is in Chico, California, and builds dental websites for practices anywhere in the US.
A site that fills the schedule
Send us your current site and your booking link. You will hear back from the person who builds your site, with a fixed quote and a first design with booking on every page.