An agency website that turns a "get a quote" click into a conversation
Rune builds custom websites for independent insurance agents and agencies anywhere in the country. Each line of coverage gets its own page, quote requests arrive with the details you need to actually quote, and it runs on Skal, our editor, so you update carriers and staff yourself.
- Auto
- Homeowners
- Life
- Health & Medicare
- Commercial & business
- Workers comp
- Farm & ranch
- Renters
- Umbrella
- Contractors insurance
In a side-by-side Google Lighthouse test on mobile, a typical template site took 9.1 seconds to load. A Rune custom build took 2.8.
What an insurance agency website has to do
Every site is custom, hand-built, and yours to keep.
Quote requests you can act on
A short form per line of coverage that asks the right first questions, stored on the site and emailed the moment it arrives, so the callback is a quote, not a questionnaire.
A page per line of coverage
Someone searching for contractor liability is not searching for Medicare supplements. Each line gets a page written for the person who needs it.
Carriers you represent
Carrier logos and a plain explanation of what "independent" means for the client: you shop their coverage across companies. It is your edge over the captive agent down the street.
Agents with faces
Each agent with a photo, licenses, lines they focus on, and a direct line. Insurance is bought from a person, so the people need to be on the site.
Claims and service, easy to find
Carrier claim numbers, how to request a certificate of insurance, and how to make a policy change, so existing clients help themselves and your phone rings for new business.
Found in your territory
Pages for the towns and counties you write in, structured data for your agency, and a Google Business Profile with the right category, so local searches find you.
Questions agents ask us
Can the site give instant quotes?
For lines where a carrier offers a rating tool you can embed, yes. For most lines, the honest answer is a short request form that collects what you need and a fast callback, which converts better than a half-working calculator.
Is collecting quote details through the site safe?
Forms travel over HTTPS and we keep them to what is needed to start a quote. We advise against collecting driver's license or Social Security numbers through the website at all; those belong in your agency management system after the first conversation.
Can we add and remove carriers ourselves?
Yes. The site runs on Skal, our editor, so you add a carrier logo, update an agent's profile, or change office hours and publish without a developer.
Do you build for agencies outside California?
Yes. Rune is based in Chico, California, and builds for agencies anywhere in the US.
Wherever you work, let's get you more calls
Tell us what you do and the towns you serve. You will hear back from the person who builds your site, with a fixed quote.